Rebrand of an older, dated line-up of unique, one-of-a-kind gift-able products. The old brand used bright colours, dated fonts and childish doodles.

Packaging was simplified, the colour palette muted allowing the focus to shift to the uniqueness of each product. The results are simple, homey and speak to the consumer’s need to purchase these often impulse gift items.

Art direction
Graphic design
Brand implementation and production
Photo manipulation
Account management